INTEGRATED COMMUNICATIONS LEADER
Amanda Cosco is a communications strategist who has spent 10+ years building brand visibility across editorial, experiential, and digital
Hi, I’m Amanda 👋🏼
I’m an integrated communications leader with a journalism background and 10+ years of experience building brands through strategic storytelling.
I’ve shaped content and events for brands including Ernst & Young, IBM, and Mastercard.
I’ve also built brands of my own, each one ahead of its moment. I founded Electric Runway, a fashion-tech media brand, which took me around the world and eventually turned into a book I published with Wiley. I co-founded an AI startup measuring algorithmic bias, which was later acquired by a multinational technology company.
I think like an editor, plan like a strategist, and build like a founder. I set the narrative, create the systems that sustain it, and tie the work to what the business is trying to grow. In a world where anyone can generate content, I help brands decide what’s worth saying, where, and most importantly, why.
HAPPY CLIENTS
Featured Work
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EY: Elevating a Speaker Lineup into an Executive Experience
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IBM: Finding the Human Story in Cybersecurity
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Blue Bite: Turning Compliance into a Conversation
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Resolve Sleep Health: The Company Canada Was Sleeping On
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The Broadview Hotel: Building a Social Media Strategy into a Roadmap for Resurgence
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Ace Bakery: Rising to Social Media Success
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Halt AI: Turning an Online Contest into Earned Media Momentum
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Blue Bite: Video Stories that Sell
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Locomobi: Communicating Innovation with Web Design
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Kronic Relief: Crafting High Standards
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Loblaw: Refreshing Corporate Website Copy for One of Canada’s Largest Retailers
Core Capabilities
VALUES
Innovation-Driven
I work with companies that are moving the needle in their field. The most interesting stories come from brands doing something new, and those are the ones I want to help tell.
Audience-First
Every piece of content and every campaign starts with the audience’s experience. When you build for the people on the other side, the work earns attention instead of asking for it. That’s where the magic happens.
Editorial Rigour
I started as a journalist, and I still hold brand storytelling to a newsroom standard: a real angle, a clear point of view, and claims that stand up. If a story wouldn’t earn an editor’s interest, it won’t earn an audience’s.
What People are Saying
